Kylie Jenner: Youngest self-made billionaire
Kylie Jenner's commercial success and reality TV fame are unmatched.
Kylie Jenner became the youngest self-made millionaire in history from a lip kit to a cosmetics empire.
Kylie Cosmetics and reality TV appearances have made Kylie Jenner famous. Many don't aware that Jenner is the youngest self-made billionaire.
Kylie Cosmetics' first product, the Kylie Lip Kit, launched Jenner's billionaire career in 2015.
The lip kit sold out in minutes. Jenner released makeup palettes, highlighters, and skincare items soon after.
Jenner's social media skill, scarcity and exclusivity, and strategic alliances and collaborations contributed to her success.
Jenner communicates with her 300 million Instagram followers and promotes her businesses.
She posts Snapchats about her life and business. She has a strong personal brand thanks to social media. Jenner exploited scarcity and exclusivity.
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